Job Opportunity: Outreach Specialist Painting the Prom
Monday 21 February 2022
Fee: £4,000 (for at least 20 days)
Job type: Freelance, fixed-term
Project duration: March – May 2022
Project Location: St Leonards and Hastings
Deadline for applications: Midday on Monday 21 February 2022
Home Live Art is looking for an experienced outreach specialist to support the development of the ‘Painting the Prom’ project part of the Good Stuff in St Leonards programme of activities.
Background
Painting the Prom 2021 was a community-led project decorating a stretch of 17 “suntrap” booths on the lower promenade of St Leonards seafront with murals designed and painted by local residents. It is led by Home Live Art and funded through the Creative Civic Change programme.
Devised and led by St Leonards residents the main aim of the project was to support local people from different population groups to feel more connected, proud and invested in the place they live, whilst providing vital economic support to local artists. The designs for each individual booth were created via a public call-out, commissioned artwork from local charities and a competition in local primary schools.
Painting the Prom 2021 far exceeded expectations and has:
§ Employed 35 local artists and creative workshop leaders
§ Supported 15 local residents to co-create the project
§ Successfully raised £13,000 of funding
§ Captured the imagination of the town with a hugely positive public show of delight and pleasure for the murals and the way the project was run.
Painting the Prom 2021 was a very positive and extremely successful pilot project. For the next stage, we would like to build on this success and extensively increase the number of murals along the St Leonards seafront. This two year project will be run over 2023 and 2024.
This will be done through an extensive and rigorous up-scaling of the pilot project that will include:
1) Public Call-out:
An extensive marketing campaign to seek designs from the community will engage local residents and spark creativity leading to the whole community becoming involved in enhancing a popular area of their town. We will particularly seek submissions from the most deprived wards of Hastings who have lower levels of engagement in the cultural activity of the town.
2) Charity/Community Groups Partnerships:
Local charities and community groups will be supported to run workshops with their service-users to come up with a design which will be co-created with a local artist, making sure that marginalised voices are prominent and included.
Each charity partner will approach this in ways that suit their clients. Working with an organisation they trust and that also understands their needs is crucial for this project to be inclusive, accessible to all and offer a true representation of our town.
3) Schools Call-out
A ‘Design a Mural’ competition will be organised and produced by parents in the local primary schools and the winning young artist from each school will be paired with an established local artist to realise their mural.
4) Local Partner Hub
Featuring an exhibition of the murals designs alongside a spotlight on those involved, with possible wraparound activities including a programme of talks and discussions.
5) Online Gallery
Featuring all entries from the public and schools call-out alongside information about each artwork on display
Painting the Prom 2023 will aim to:
§ Employ 200+ local creatives in Hastings (mural artists, workshop leaders, charity workers, producers, coordinators, marketing experts, photographers, film-makers, school-workers etc)
§ Directly Engage 1000+ local residents (workshops, artwork submissions)
§ Be enjoyed by 10,000+ locals and visitors to the town
§ Build strong community connections in Hastings and a sense of pride in St Leonards
§ Make St Leonards ‘a destination’ for tourists to visit
Painting the Prom is part of Good Stuff in St Leonards, a community-led programme of creative activities and events funded by Creative Civic Change and facilitated by local arts charity Home Live Art
Outreach Specialist Role
We will need to raise substantial funds to realise this ambitious project, and outreach and development work will be needed to fully evidence the impact of phase 1 and make a strong case for support for phase 2.
The Outreach Specialist will be required to:
§ Review the evaluation of phase 1 and follow up any gaps in the evidence with those involved.
§ Map potential partners for phase 2, both those involved in phase 1 and new partners, to ensure the project reaches all parts of the town.
§ Conduct outreach with communities, community organisations, local charities, schools, local businesses and others, to generate interest in the project.
§ Gather evidence of need for the project from potential partners to inform funding bids.
Expected outputs
§ Updated evaluation of phase 1
§ Create a database of interested partners, including at least 30 who are happy to be named in funding applications
§ Produce a report that clearly articulates the need for the project, supported by the evidence gathered.
Application process
Please fill in the Online Application Form to apply
If you have any questions about the role, the wider organisation or the application process you can email katy@homeliveart.com.
Timetable
Submission deadline: Monday 21 February 2022
Anticipated selection: Monday 28 February 2022
Image: ‘No Place I Would Rather Be’ mural painted by Jay Holland
· WHEN Deadline: Monday 21 February 2022